Description
In 1897, Italian economist Vilfredo Pareto, in his study of the patterns of wealth and
income, observed that the distribution of wealth was predictably unbalanced. He first
discovered this pattern in 19th-century England and found it to be the same for every
country and time period he studied. Over the years, Pareto's observation has become
known as the 80/20 principle.
Now in 1998, Richard Koch takes a fresh look at the 80/20 principle and finds that the
basic imbalance observed by Pareto 100 years ago can be found in almost every aspect
of modern life. Whether you're investing in stocks, analyzing company sales, or
looking at the performance of a Web site, you'll find that it's usually 20 percent
that produces 80 percent of the total result. This means 80 percent of what you do may
not count for much. Koch helps you to identify that 20 percent and shows you how you
can get more out of your business, and life, for less.
